11/12/2022 0 Comments Kanye life of pablo transparent pngBased in Milan, Italy, the company was described by Abloh as "the gray area between black and white as the color off-white" to investors and fashion critics. Ībloh founded his first fashion house and second business overall in 2013 with the high-end streetwear brand Off-White, designing a logo inspired by Ben Kelly. Abloh on the inspiration behind founding high-end streetwear label, Off-White. What my goal has been is to add an intellectual layer to it and make it credible In a large part streetwear is seen as cheap. 2013–2017: Off-White and mainstream success He closed the company down a year later as he did not intend it to be a commercial enterprise, but an artistic experiment. Virgil's ideas could be clearly geared around the importance of the now. The stated goal of Pyrex Vision was to represent the importance of youth culture, by centering the designs around a garment that most youth would notice from gym class. He purchased deadstock clothing from Ralph Lauren for $40, screen-printed designs on them and sold them for prices upward of $550. In 2012, Abloh launched his first company, Pyrex Vision. In 2011, West asked him to serve as the artistic director for the 2011 Jay-Z/West album Watch the Throne. A year later, West appointed Abloh the creative director of his creative agency, Donda. The store became known for carrying a mixture of fashion apparel, and for its reflection of Abloh's style on his design for the store interior. Later that year, Abloh and West's artistic partner, Don C, launched a retail store, called the RSVP Gallery, located in Chicago. During his work with the rapper and designer, Abloh caught the eye of the Louis Vuitton CEO, Michael Burke. Placed in the company's Rome, Italy office, the two began a collaborative relationship. Career 2009–2013: Rise to prominenceĪfter graduating from university, Abloh interned at Fendi in the same class as rapper Kanye West in 2009. Abloh first met popular musician Kanye West while working on his designs at a Chicago print shop. While studying architecture, he designed T-shirts and wrote on fashion and design for a well-known blog, The Brilliance. When Abloh was attending IIT, there was a building on campus under construction designed by the architect Rem Koolhaas (who had also worked on runway collections for Prada) which helped spark his interests for fashion. He received his Master of Architecture at the Illinois Institute of Technology (IIT) in 2006. He graduated from the University of Wisconsin–Madison in 2002 with a Bachelor of Science degree in civil engineering. Abloh was raised in Rockford, where he attended Boylan Catholic High School, graduating in 1998. His mother was a seamstress and his father managed a paint company. Virgil Abloh was born on September 30, 1980, in Rockford, Illinois, to Ghanaian immigrant parents.
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